Thursday, 3 November 2011
Main Task: Unmanipulated Photos
Main Task: Case Study of a Publishing House
Musicmags is a distribution program managed by the Music Magazine Publishers Association and distributed by Alfred Music Publishing. It supplies a a dozen leading music magazines to retailers in US and Canada. Musicmags publishes magazine that have specific genres. It does not write about dance music, but, instead it writes about rock.
Musicmags targets people who use or are interested in specific instruments like drums and guitars. BASS PLAYER is a prime example of what type of magazines Musicmags publish. There is no specific gender or age for these types of magazines, because anyone could like guitars, I assume it’s generally and older audience. It uses it uses clear, dominant colours and tones, such as white or blue for backgrounds and thick sans font that often contrast with the background colour so it stands out. It doesn’t use fancy text because I assume the editor wants the text to be readable.
Other magazines, such as ALTERNATIVE PRESS focus on more of a harder rock genre, and can attract a younger audience. AP uses dark backgrounds and Bright text as well as blocky text with unique fonts. This backs up this my theory. This magazines target audience, again, is not specifically open towards one gender so I assume it is more for the teanagers and young adults who call themselves Goth or Emo. The darker colour scheme shows more of a negative vibe of music that most people wouldn’t enjoy, thus the name “Alternative Press”.
The Target audience is different for most of the magazines Musicmags produces because if it were to be the same, then there would be no need to release more than one magazine. The company would lose a substantial amount of money. It is also good because this means that Musicmags can publish magazines to a wider audience, thus increasing there popularity. This makes the company look Diverse.
Musicmags is a member of the MMPA which is specially for publishing uses only.
Musicmags targets people who use or are interested in specific instruments like drums and guitars. BASS PLAYER is a prime example of what type of magazines Musicmags publish. There is no specific gender or age for these types of magazines, because anyone could like guitars, I assume it’s generally and older audience. It uses it uses clear, dominant colours and tones, such as white or blue for backgrounds and thick sans font that often contrast with the background colour so it stands out. It doesn’t use fancy text because I assume the editor wants the text to be readable.
Other magazines, such as ALTERNATIVE PRESS focus on more of a harder rock genre, and can attract a younger audience. AP uses dark backgrounds and Bright text as well as blocky text with unique fonts. This backs up this my theory. This magazines target audience, again, is not specifically open towards one gender so I assume it is more for the teanagers and young adults who call themselves Goth or Emo. The darker colour scheme shows more of a negative vibe of music that most people wouldn’t enjoy, thus the name “Alternative Press”.
The Target audience is different for most of the magazines Musicmags produces because if it were to be the same, then there would be no need to release more than one magazine. The company would lose a substantial amount of money. It is also good because this means that Musicmags can publish magazines to a wider audience, thus increasing there popularity. This makes the company look Diverse.
Musicmags is a member of the MMPA which is specially for publishing uses only.
Main task: Profiling Your Audience
The Magazine reader: Alen West, is an average teenager. He is 17 years old, and lives with his Mum and Dad in a public neighbourhood. As a teenager, Alen finds that most of his time is spent listening to music on his Mp3 player. He listens to quite a lot of genres, but he preferes dubstep. On average he listens to music at least 1 hour a day. He says that music is a big part of his life because he uses it to concentrate, relax, and even sleep. He says that different tracks have different feels. He generally, On weekends, when he is not in school, he is normally hanging out with his mates, wheather he is going to a party, or just playing games. Him and his friends try to keep up with the latest trends and fashions by watching music videos, and seeing what their favourite artists wear. They say that the music they listen have a direct impact on the clothes they wear. like some teenagers, Alen has a job, this means he can afford to spend money on the latest headphones or t-shirt which means he is rarely out of fashion with the rest of his friends. Alen not only listens to music, but he wants to know more about what it is like to be a musician, he likes to read about his favourite artists and see what goes on in their world. There is no real reason why Alen listens is into music so much. He describes it as a hobby. Like most teenagers, Alen has a lot of free time on his hands, so it would be ideal for him to enjoy doing what he likes best.
Main Task: Audience Research
To gather information about peoples views on music magazines, i gave out questionars to anonamus people abd recorded the results.
the following questions were:
1) Amongst other subjects that would feature in a music magazine, which one do you consider to be the most important?
A) Exclusive interviews with Musicians and artists………………………………..
B) Music at the top of the charts…………………………………………………….
C) The latest music releases…………………………………………………………
D) Latest changes in the music world……………………………………………….
2) What attracts you to a magazine the most?
A) The witty selling lines and text font………………………………………………
B) The main image, behind the text…………………………………………………
C) The brand………………………….……………………………………………….
D) The articles inside…………………………………………………………………
3) When you read a magazine, how do you like your presentation?
A) It doesn’t really matter as long as it’s readable………………………………..
B) Neatly section and inline with images…………………………………………..
C) A bit messy, with style…………………………………………………………….
4) When looking at a music magazine, what type of colour scheme do you go for?
A) Black with noticeable or florescent colours (purple, blue, red, yellow, etc)….
B) White with tones of grey and black………………………………………………
C) Multicoloured in an artistic way…………………………………………………..
5) How much would you pay for a new music magazine of which you have never heard of?
A) £2.49………………………………………………………………………………..
B) £2.99………………………………………………………………………………..
C) £3.99………………………………………………………………………………..
D) It doesn’t matter, as long as its pure quality…………………………………….
6) On average, how many pages would you expect in a music magazine?
A) 120…………………………………………………………………………………..
B) 200…………………………………………………………………………………..
C) 300…………………………………………………………………………………..
D) 380 above…………………………………………………………………..……..
the results were
1)
A)5
B)1
C)4
D)2
2)
A)
B)11
C)1
D)
3)
A)1
B)4
C)7
4)
A)6
B)
C)6
5)
A)6
B)2
C)
D)4
6)
A)4
B)6
C)1
D)1
7)
A)4
B)4
C)4
From this I know that I would need to involve multiple colours via ink/ paint splatter etc, rather than black and white. The Music Magazine would need to display information about Interviews with artists and musicians, because that is what the public wants. The public wants a stunning main image. The readers dont mind havine the magazine looking a bit messy, aslong as its a consistant style, rather than have it completely messy or extremely tidy. They want a good magazine for a cheap price. tha dont want to be bombarded by a multitude of pages. They dont really mind how often its released.
the following questions were:
1) Amongst other subjects that would feature in a music magazine, which one do you consider to be the most important?
A) Exclusive interviews with Musicians and artists………………………………..
B) Music at the top of the charts…………………………………………………….
C) The latest music releases…………………………………………………………
D) Latest changes in the music world……………………………………………….
2) What attracts you to a magazine the most?
A) The witty selling lines and text font………………………………………………
B) The main image, behind the text…………………………………………………
C) The brand………………………….……………………………………………….
D) The articles inside…………………………………………………………………
3) When you read a magazine, how do you like your presentation?
A) It doesn’t really matter as long as it’s readable………………………………..
B) Neatly section and inline with images…………………………………………..
C) A bit messy, with style…………………………………………………………….
4) When looking at a music magazine, what type of colour scheme do you go for?
A) Black with noticeable or florescent colours (purple, blue, red, yellow, etc)….
B) White with tones of grey and black………………………………………………
C) Multicoloured in an artistic way…………………………………………………..
5) How much would you pay for a new music magazine of which you have never heard of?
A) £2.49………………………………………………………………………………..
B) £2.99………………………………………………………………………………..
C) £3.99………………………………………………………………………………..
D) It doesn’t matter, as long as its pure quality…………………………………….
6) On average, how many pages would you expect in a music magazine?
A) 120…………………………………………………………………………………..
B) 200…………………………………………………………………………………..
C) 300…………………………………………………………………………………..
D) 380 above…………………………………………………………………..……..
the results were
1)
A)5
B)1
C)4
D)2
2)
A)
B)11
C)1
D)
3)
A)1
B)4
C)7
4)
A)6
B)
C)6
5)
A)6
B)2
C)
D)4
6)
A)4
B)6
C)1
D)1
7)
A)4
B)4
C)4
From this I know that I would need to involve multiple colours via ink/ paint splatter etc, rather than black and white. The Music Magazine would need to display information about Interviews with artists and musicians, because that is what the public wants. The public wants a stunning main image. The readers dont mind havine the magazine looking a bit messy, aslong as its a consistant style, rather than have it completely messy or extremely tidy. They want a good magazine for a cheap price. tha dont want to be bombarded by a multitude of pages. They dont really mind how often its released.
Main Task: Double Page Spread Textual Analysis
The Main Image/ Subject:
The main image is this main subject, in this matter, takes up one whole side of the page. It highlights one of the main issues or stories in the magazine. The colours used are Pink, with the shades, white and black. I believe the editor decided to use pink because it is a colour that hasn’t been used a lot for magazines. As well as being fresh and new, the colour pink is lighter than red, therefore more visible to see in a dark background. The text is blocky, striking people eyes as they view the text. This will be the first thing you will notice once you turn to the page. One thing that they have done, which I believe is a creative technique, is that they have coated only part of the text in pink, making it look like paint splatter. It makes the Text look less formal, and a bit more casual.
The Drop Down Letter:
The drop down letter is there to indicate the start of the text. It is about 3x the size of the regular text and is bold. The colour of the drop down letter is the same colour as the text columns, keeping consistency and being easy to see.
The Text Columns:
The Text columns are located on the right page and are presented neatly. Normally, the text columns have information about exclusive information or stories that are not normally in certain magazines. Often relating to the main image or other images on the double page spread. It is easy to see where a paragraph ends and where one starts, because the line of which one ends will be significantly shorter than others. This because if it were not, then it would be easy for readers to forget where they are.
The other images:
The other images are directly underneath the text columns and use identical scaling when compared to the text. This makes the double page spread look more organized. The images which contain people use either close ups or medium shots, that way, making it easier for people to see who they are suppose to be looking at. The images that have not people in them generally have a lot of white in them, making the text easier to read. The editor has done a fine job of making this double spread look professional as well as accessible for their target demographic.
The Title:
The title “typo sick” is not particularly done well. Not only is the text dull, but also, there is even smaller, blue text above it, which is hard to read. All the other content on the two pages really does draw attention away from the title; I believe this is the only let down on the double page spread.
The main image is this main subject, in this matter, takes up one whole side of the page. It highlights one of the main issues or stories in the magazine. The colours used are Pink, with the shades, white and black. I believe the editor decided to use pink because it is a colour that hasn’t been used a lot for magazines. As well as being fresh and new, the colour pink is lighter than red, therefore more visible to see in a dark background. The text is blocky, striking people eyes as they view the text. This will be the first thing you will notice once you turn to the page. One thing that they have done, which I believe is a creative technique, is that they have coated only part of the text in pink, making it look like paint splatter. It makes the Text look less formal, and a bit more casual.
The Drop Down Letter:
The drop down letter is there to indicate the start of the text. It is about 3x the size of the regular text and is bold. The colour of the drop down letter is the same colour as the text columns, keeping consistency and being easy to see.
The Text Columns:
The Text columns are located on the right page and are presented neatly. Normally, the text columns have information about exclusive information or stories that are not normally in certain magazines. Often relating to the main image or other images on the double page spread. It is easy to see where a paragraph ends and where one starts, because the line of which one ends will be significantly shorter than others. This because if it were not, then it would be easy for readers to forget where they are.
The other images:
The other images are directly underneath the text columns and use identical scaling when compared to the text. This makes the double page spread look more organized. The images which contain people use either close ups or medium shots, that way, making it easier for people to see who they are suppose to be looking at. The images that have not people in them generally have a lot of white in them, making the text easier to read. The editor has done a fine job of making this double spread look professional as well as accessible for their target demographic.
The Title:
The title “typo sick” is not particularly done well. Not only is the text dull, but also, there is even smaller, blue text above it, which is hard to read. All the other content on the two pages really does draw attention away from the title; I believe this is the only let down on the double page spread.
Main Task: Front Cover Textual Analysis
Masthead:
The Masthead on this magazine is along the top of the magazine. It is the largest font on the front cover and stretches from left to right. The text itself is red and curvy. I believe the editor chose the colour red because it is the most attractive for the eyes to see. Also it stands out from a black background. The curvy text may connote that this is a fresh magazine, and could represent sound as never being flat, but flowing. The text is also a sans serif font and their for looks more available for a mass audience. The Masthead goes behind the main image, the editor wants the Masthead to draw you in, but not be over the top.
Selling Line:
The Selling line on this magazine is rather large and bold. Unlike the Masthead, the selling line uses blockish text, has its own shadow and is not plain red. I believe this was done so because, unlike most other magazines, this one, in particular, the editor wants the Selling line, to literally be what makes the viewer buy it. The text draws a lot of attention to it because of the font used, and the fact that it has its own shadow making people notice it even more. It uses colours that don’t stand out or conflict with the background, red and white. The editor chose the colour white because most of the shades of blue turn white. The reason he/ she chose red was because the Masthead is red. I feel that the Selling Line should have been less dramatic because it draws attention away from the Masthead.
Main Image:
The Main Image on this cover is a darkened figure wearing a helmet with neon lights raising one arm up (I assume to the beat) with smoke and lights behind him. In front of the camera are peoples hands, blurred. The photo is a focused shot from a low angle view, which connotes that the music and power is emitted from this DJs will, he controls the flow of this club. This is a good picture for the front cover of this magazine because it catches the essence of what this magazine is all about.
Main Cover-line
The main Cover-line in this magazine is a basically a miniature version of the Selling Line when it comes to font and colour scheme, I think it works well with this because it is the biggest, or most recent article in the magazine making it the main attraction. I think the different colours connote the specialities and uniqueness of each artist. The position of the Main cover-line gets a lot of attention, but gets in the way of the main image, which I, personally, am against.
Cover-line<
The cover-lines on this front cover aim to show some of the main features and articles in the magazine, they are tucked neatly into the either side of the front cover so they don’t get in the way of the image. I feel they have done this successfully. All the cover-lines have black boxes around them so the main image does not overshadow the text, making it easier for the viewer to read. They chose a completely different text from the main cover- line, making the text viewable at its small size. With the cover-lines, instead of making one part red and the other part white, they have one completely red and the other white, in that fashion. This makes the magazine look neat. I believe this works well.
Website Link & Dateline
The Website and Dateline are at the bottom of the cover next to the barcode. The website link is something all magazines have which shows the companies or publishers website. The dateline displays the month and year of which the magazine was released and normally has the price next to it. The text used for this is white and is bold, but is still hard to see. I believe the reason why it is presented like this is because if it was any bigger it would take away from the other text, and the website link and dateline are not the main focus of the magazine. I believe they chose white because if the text was red it would be harder to see at that size.
Main Task: introduction
Hello, I am Chago Bunton-Cole, Studing AS Media Studies at Christ The King Sixth Form College.
For AS media Preliminary Task we had to create a front page and contents mage for a new collage magazine, as you will be able to see.
Our Main task will be to create a front page, contents page and double page spread for a new music magazine.
I will be updating my blogger regularly over the course with my drafts and finals.
I have decided that the genre i will choose for this will be Dance and Dubstep, this is because Dubstep and dance is unique and generally unused
For AS media Preliminary Task we had to create a front page and contents mage for a new collage magazine, as you will be able to see.
Our Main task will be to create a front page, contents page and double page spread for a new music magazine.
I will be updating my blogger regularly over the course with my drafts and finals.
I have decided that the genre i will choose for this will be Dance and Dubstep, this is because Dubstep and dance is unique and generally unused
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